Bachelor of Arts in Design

 

Program Overview

The Bachelor of Arts in Design at GIU Berlin is a future-focused program that blends innovation, creativity, and technical expertise. This interdisciplinary program fosters critical thinking, problem-solving, and research-driven design methods, preparing students to influence the evolving design industry on both a regional and international level.

With a balance of theory and hands-on practice, students will gain a comprehensive understanding of graphic design, media design, and product design, equipping them for diverse career opportunities in creative industries, digital media, branding, product development, and UX/UI design.

Key Learning Outcomes

Graduates of this program will be able to:

1. Apply design principles and innovative thinking to develop solutions that enhance everyday experiences.
2. Master industry-leading tools and techniques in graphic, media, and product design.
3. Utilize interdisciplinary research methods to drive creativity and impact in design projects.
4. Understand and respond to market needs, branding strategies, and user experiences.
5. Develop strong communication and presentation skills essential for the creative industry.
6. Work effectively in teams and independently to manage complex design projects.
7. Create professional design portfolios showcasing their expertise for career advancement.

Specializations

The Bachelor of Arts in Design offers three specialization tracks, allowing students to develop expertise in their chosen creative field:

1. Graphic Design

This specialization prepares students for careers in visual communication, branding, and digital media. Graduates will gain skills in:

1. Brand identity and visual storytelling
2. Typography, layout, and editorial design
3. Advertising and marketing campaigns
4. User experience (UX) and user interface (UI) design
5. Illustration and motion graphics

• Career paths: Graphic Designer, Art Director, Brand Manager, UX/UI Designer, Web Designer, Multimedia Specialist, Creative Director

2. Media Design

Students specializing in Media Design will develop expertise in film, animation, and interactive digital experiences. Key areas of study include:

1. Film and video production, post-production
2. Photography and visual storytelling
3. Motion graphics and 3D animation
4. Game design and interactive media
5. User experience research and digital environments

• Career paths: Media Designer, Film/Video Director, Motion Graphics Artist, UX Designer, Game Developer, Digital Content Creator

3. Product Design

This specialization equips students with the skills to design functional, aesthetically pleasing, and sustainable products. Core areas include:

1. Industrial and consumer product design
2. Furniture and interior design
3. Exhibition and spatial design
4. Automotive and transportation design
5. Production design for theatre, television, and film

• Career paths: Product Designer, Industrial Designer, Interior Designer, Exhibition Designer, Furniture Designer, Production Designer

Program Structure

The Bachelor of Arts in Design is a 7-semester program, during which students earn 210 ECTS credit points under the European Credit Transfer and Accumulation System (ECTS).

The curriculum includes:

1. Core courses in design theory, research, and creative methodologies
2. Advanced courses in specialized fields (Graphic, Media, or Product Design)
3. Hands-on studio projects, industry collaborations, and real-world applications
4. Workshops and exposure to emerging digital tools and design software
5. Portfolio development and career preparation
6. Internships and industry networking opportunities

Career Opportunities

Graduates of this program can pursue careers in:

1. Advertising, branding, and digital marketing
2. Film, animation, and game design
3. Product and industrial design
4. UX/UI design and digital experiences
5. Furniture, interior, and exhibition design
6. Multimedia and motion graphics production

With the growing demand for creative professionals in the digital and product industries, graduates will have opportunities to work in leading design studios, tech firms, media houses, fashion brands, and multinational corporations worldwide.

How to Apply

Students interested in joining the Bachelor of Arts in Design program can follow the admissions process outlined by GIU Berlin. Please visit the Admissions Page Page for detailed information on:

1. Application requirements
2. Required documents
3. Admission deadlines
4. Scholarship and financial aid opportunities

Unleash your creativity and design the future—apply today!